So you’ve just given millions of dollars to a new company. It took months of work, maybe years, to make sure they’re a good fit for your portfolio.
Now it’s easy street, right? You know the right people, you believe in the product, and you’ve positioned yourself for growth with time-tested tactics.
I hope you told consumers that.
Because the average web page gets less than four seconds of attention before users give a thumbs up or thumbs down.
You didn’t invest millions in this company because their core product was web design.
If you’re reading this web page, it’s because you have at least a lingering doubt in your investment’s website.
Call it due diligence.
Leo Tolstoy wrote: “Happy families are all alike; every unhappy family is unhappy in its own way.”
If he wasn’t writing a novel (nearly 15 decades ago), he might’ve been talking about business sites.
All websites need to load quickly, state their purpose and convince the user to give something. It could be an inbound phone call or an email subscription, a like or a share.
Sites can fail easily, representing their products as old, busted, or simply unimpressive.
Maybe hundreds of people are visiting your invested site but they leave it as a pin tab, stuck with the diet tips and the Atlantic articles that will be read on a mythical Some Day.
But why my site?
Because we look at hundreds of websites a month for companies that have recently received investment. Some of them are impressive sites that load quickly, explain themselves simply, and draw the right type of traffic cleared for them. We sometimes do sensible expansions, new applications, email campaigns, and the like.
What we love, what Agent is amazing at, is taking old websites and breathing new life into them.
Uh actually, my site is really good.
Again, if you’re reading this page, it’s because specific issues with the site sales funnel have been figured out. You’ve already invested the money, it’s up to you if you make or lose it.
But why are you contacting me instead of the CEO?
Because the CEO succeeded at their job! They secured additional funding for their company and made a massive difference in their teams’ lives. They likely secured a positive exit plan or at least a road to wealth. They’re now gambling with house money.